Piya is set to release on 19 May 2013. Piya, which simply translates to ‘beloved’ in Hindi, is a powerful and haunting ballad with a fusion of Hindi and English lyrics. “The song, melody and rhythm all capture the power and emotions that moves me as an artist. It is a song I am sure will connect with anyone who has ever been in love and will touch the hearts of those who haven’t. That is why it was the perfect for my debut single” says Rita. Written and sung by Rita and produced by Fingerz, Piya was originally showcased in Rifco Arts theatre production Mummyji Present.
The romantic music video was shot in the heart of London. “I feel like I have been on an incredible journey with Piya. Now I am releasing it into the world so that it can fly away and reach even more people in countries around the world. I hope listeners go on their own journey with a special song that has come from the heart.”